Cheryl Cole is the face (and body!) of L’Oreal

The Chelsea defender Ashley Cole may not be getting on very well with his popstar WAG Cheryl Cole, but the former Girls Aloud singer is doing quite well in her own career, thankyou very much!

She is not just risen to Number One in the singles charts, she is also a judge on the massive hit show The X-Factor AND the face of the beauty specialists L’Oreal.

This is what the company had to say about England’s greatest WAG. Cole will lead the L”Oreal campaign in the UK and she will start with promoting a hair product called Elvive Full Restore 5.
Sky News quoted Cheryl as saying: “I have always loved the brand and have always wanted to say the iconic phrase: ”Because you”re worth it”, so to be given that opportunity is absolutely amazing.”

L”Oreal executives believe roping in the star would enhance the popularity of their products.

Gayle Tait, L”Oreal Paris general manager said: “Cheryl is a glamorous, stylish and talented young woman whose warmth and charm has captivated the nation and helped to establish her as an inspiration to women throughout the UK.”

Published by

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.